InspoAI — The Hackathon Origin Story

    Inspo AI is built for designers, agencies, and brand teams that need a faster way to research visual direction, align stakeholders, and keep execution consistent from first reference to final review.

    Inspo AI workspace preview showing brand and design research tools

    What we do

    We help teams search for design inspiration, build moodboards, audit brand execution, and analyze competitor websites without splitting the workflow across disconnected tools.

    Who it is for

    Inspo AI is used by UI/UX designers, brand teams, agencies, and marketing teams who need better references, clearer direction, and faster feedback loops.

    What Is InspoAI?

    InspoAI is an AI-powered design inspiration and search platform built for creatives. It lets designers, brand strategists, and creative agencies search across platforms like Behance, Dribbble, and Pinterest in one place — with smart filtering for typography, color schemes, and design language — all powered by AI.

    How It Started

    InspoAI didn't begin as a startup. It began as a solution to a problem every designer knows too well — spending hours jumping between platforms just to find the right inspiration.

    The idea was born inside Paperflite, during an internal hackathon. A small cross-functional team of designers and developers came together, built fast, and presented a product that impressed enough to win 2nd place — validating that the problem was real and the solution was worth pursuing.

    What started as a hackathon project became the foundation of something bigger.

    The Team Behind It

    Mohamed Farhan — Design Lead & Co-Founder

    Farhan led the vision and design direction for InspoAI. As a Senior Designer at Paperflite with deep experience in AI-curious product thinking and building in public, he brought the product's look, feel, and purpose together. InspoAI is an extension of everything he believes design tools should be.

    The Hackathon Moment

    "Our project focused on helping designers search for inspiration and build moodboards more efficiently, with AI integrated — a small step toward solving a real creative challenge."
    — Thiru Sharma, reflecting on the hackathon

    The team competed internally at Paperflite, presented their work, and walked away with 2nd prize. More importantly, they walked away with proof that InspoAI was solving a genuine pain point for the creative industry.

    From Hackathon to Product

    The 2nd place finish wasn't the end — it was the beginning. What the team built under pressure in a hackathon became the proof of concept that InspoAI needed. The core idea has since evolved into a full platform with multi-source visual search, moodboard creation, AI design feedback, and smart filtering tools.

    One Line to Remember

    Built by designers. Powered by AI. Born in a hackathon.

    Home

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    Start from the homepage to see how search, moodboards, audits, and brand intelligence fit together.

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    Compare screenshot-first research with AI-powered search, moodboards, and collaborative review.

    Resources

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    Use free utilities for color, typography, CSS, image handling, and everyday design workflow tasks.